Want exclusive RCS news and offers? See all messaging channels at a glance.
Your interests.Your benefits.Your control.
With Pia, you build a secure profile based on your own interests — and receive relevant benefits, exclusive offers and relevant content without your personal data being sold or shared with partners.
We use your mobile number to verify that your profile belongs to you. It helps protect your account and prevents fake profiles.
How Pia works
- 1
Share your interests
Tell Pia what matters to you.
- 2
Build your profile
Your personal profile takes shape.
- 3
Discover benefits
Find offers that fit you better.
You decide what Pia may use.
Tell Pia what matters to you
Add your interests and preferences so your profile reflects what you actually care about.

Understand your digital footprint.
Connect to digital platforms you use and see what information may already exist about your interests and preferences.

Discover relevant benefits
Receive online and location based offers, content and services that match your interests and everyday life.

You stay in control
You decide which interests, consents and contact channels Pia may use. Whenever you want, you can adjust your profile, change frequency or consent settings.

Become a cooperative member.
Become part of SP Safe Profile eG, get full access to Pia and help shape a model that acts in the interests of its members.

Pia as an app too
Start on the web and take Pia with you on your smartphone later. The native app offers an especially convenient experience on the go.
Start with your number
Sign up with your mobile number and see what Pia can offer you.
We use your mobile number to verify that your profile belongs to you. It helps protect your account and prevents fake profiles.
