Want exclusive RCS news and offers? See all messaging channels at a glance.
Your interests.Your benefits.Your control.
Pia is the brand and digital service of SP Safe Profile eG. With Pia you manage your digital profile, your interests and marketing consents, and receive content and benefits that fit you. SP Safe Profile eG is the cooperative behind it and is responsible for protecting and using your data. With Pia you discover relevant benefits — online, locally and through partners you choose.
We use your mobile number to verify that your profile belongs to you. It helps protect your account and prevents fake profiles.
How Pia works
- 1
Shape your profile
Tell Pia what interests you.
- 2
Control your consents
You decide what may be used.
- 3
Get benefits
Discover relevant content and offers, including nearby.
You decide what Pia may use.
Tell Pia what matters to you
Add your interests and preferences so your profile reflects what you actually care about.

Understand your digital footprint.
Connect to digital platforms you use and see what information may already exist about your interests and preferences.

Discover relevant benefits
Receive online and location based offers, content and services that match your interests and everyday life.

You stay in control
You decide which interests, consents and contact channels Pia may use. Whenever you want, you can adjust your profile, change frequency or consent settings.

Become a cooperative member.
Become part of SP Safe Profile eG, get full access to Pia and help shape a model that acts in the interests of its members.

Pia as an app too
Start on the web and take Pia with you on your smartphone later. The native app offers an especially convenient experience on the go.
Start with your number
Sign up with your mobile number and see what Pia can offer you.
We use your mobile number to verify that your profile belongs to you. It helps protect your account and prevents fake profiles.
